Overview
Leonardo AI is an AI-powered creative platform designed for game developers, designers, and content creators who need production-ready visual assets at scale. The platform combines text-to-image generation, 3D texture creation, video generation, and editing tools in a unified interface optimized for creative workflows.
Leonardo AI stands out through its focus on game asset production and consistent style generation, serving millions of creators worldwide. The platform offers fine-tuned models for game art, character design, and concept art, plus dedicated tools for creating PBR-ready 3D textures from text prompts or model uploads.
Leonardo AI provides a comprehensive free plan with 150 daily Fast Tokens (generation quantity depends on model and parameters), making it accessible for testing and small projects, while paid plans start at $10/month for professional creators needing higher volume and private generations.
Key Features
Production-Ready Game Assets — Generate style-consistent game assets including characters, environments, concept art, and props with fine-tuned models optimized for game development workflows, eliminating the need for multiple asset creation tools.
3D Texture Generation — Upload 3D models (.obj format with UV mapping) and generate game-ready PBR textures from text prompts, producing preview and full-resolution texture maps that integrate directly into game engines and 3D pipelines.
AI Video Generation — Create 5-second video clips using Motion 2.0 for smooth animation control or Veo 3 for coherent videos with synchronized sound effects and audio dialogue, bringing static images to life with text or image prompts. Note: Veo 3 is a third-party model not included in unlimited relaxed generations.
AI Canvas Editing — Refine, extend, and modify generated images directly within the platform using inpainting, outpainting, and masking tools, enabling precise control over composition and details without external editing software.
Custom Model Training — Train up to 10-50 personal AI models (depending on plan tier) on your own image datasets to maintain consistent visual styles across multiple assets, ensuring brand and artistic coherence.
Ultra-Fast Generation — API supports scalable throughput up to 10+ images per second under high concurrency (actual speed depends on queue, model, and parameters), designed for massive concurrency and production workflows through API or web interface.
Pricing & Plans
Leonardo AI offers flexible pricing for individuals, teams, and API users:
Individual Plans
Free — $0/month
- 150 Fast Tokens daily (generation quantity depends on model and parameters)
- All generations are public
- Access to community models
- Limited Canvas/Realtime features
Apprentice — $10/month ($12/month monthly, 20% off with annual billing)
- 8,500 Fast Tokens monthly
- Private creations
- Train up to 10 personal AI models
- 2 simultaneous generations
- Priority generation queue
Artisan Unlimited — $24/month ($30/month monthly, 20% off with annual billing)
- 25,000 Fast Tokens monthly
- Unlimited relaxed-pace image generation (Leonardo-hosted models only)
- Train up to 20 personal AI models
- 3 simultaneous generations
- Advanced editing tools
Maestro Unlimited — $48/month ($60/month monthly, 20% off with annual billing)
- 60,000 Fast Tokens monthly
- Unlimited image and video generation at relaxed pace (Leonardo-hosted models only; excludes third-party models like Veo 3)
- Unlimited Ultra generations (highest quality)
- Train up to 50 personal AI models
- 6 simultaneous generations
- Priority support
Teams Plans
Starter — $24/seat/month (minimum 3 seats)
- Shared Fast Tokens pool across team members
- Unlimited generation for all members at relaxed pace
- Priority support
- Team collaboration features
Growth — $48/seat/month (minimum 3 seats)
- Higher token allocation per seat
- Enterprise-grade security and compliance
- Advanced team management
- Priority support
Contact sales for custom enterprise pricing and additional team options.
API Pricing
Credit-based pricing with costs varying by model and settings (7-2,140+ credits per request). API plans available at Basic, Standard, and Pro tiers with different credit block rates. Manual top-up costs vary by plan tier.
Pros & Cons
Pros:
- High-quality image generation with excellent detail and clarity
- Specialized tools for game asset creation and 3D textures
- Comprehensive free plan with 150 daily tokens
- User-friendly interface accessible to non-designers
- Fast generation speed (10+ images/second capability)
- Responsive customer support
Cons:
- Limited Canvas/Realtime features on free plan
- UI can be complex and cluttered for new users
- Privacy policy lacks detail compared to competitors
- Advanced editing features have steep learning curve
- Public-only generations on free tier
Best For
- Game developers creating character designs, environments, and concept art at scale
- 3D artists needing PBR-ready textures for game engines and modeling workflows
- Marketing teams producing high-volume visual content for campaigns and ads
- Creative studios requiring style-consistent assets across multiple projects
- Individual creators who need fast, high-quality image generation with 150+ daily outputs
FAQ
Is Leonardo AI free to use?
Yes, Leonardo AI offers a free plan with 150 Fast Tokens daily (generation quantity depends on model and parameters). The free plan includes access to all basic features and community models, but all generations are public and have limited Canvas/Realtime capabilities. For private creations and full editing features, paid plans start at $10/month.
What is the difference between Fast Tokens and relaxed generation?
Fast Tokens generate images immediately with priority queue access. Relaxed generation (available on Artisan Unlimited and Maestro Unlimited plans) produces unlimited images at a slower pace, typically taking a few minutes per generation. Fast Tokens are best for active workflows, while relaxed mode suits batch processing.
Can I use Leonardo AI images for commercial projects?
Yes, images generated with Leonardo AI can be used for commercial purposes. Paid plan subscribers receive full ownership and copyright to their private generations. Free plan users also receive a non-exclusive, royalty-free license for commercial use, though Leonardo retains broader usage rights to public generations. For complete ownership and privacy, paid plans are recommended.
Does Leonardo AI support 3D texture generation?
Yes, Leonardo AI offers dedicated 3D texture generation tools. You can upload 3D models in .obj format with UV mapping and generate PBR-ready textures using text prompts. The platform produces preview textures and full-resolution texture maps suitable for game engines and 3D workflows.
What video generation models does Leonardo AI offer?
Leonardo AI provides two video models: Motion 2.0 for smooth 5-second clips with enhanced motion control, and Veo 3 for coherent videos with synchronized sound effects and audio dialogue. Both models support text-to-video and image-to-video generation. For a comprehensive comparison of AI video generators, see our in-depth guide.
Can I train custom models on Leonardo AI?
Yes, all paid plans allow custom model training on your own image datasets. The number of personal AI models you can train varies by plan: Apprentice allows 10 models, Artisan Unlimited allows 20 models, and Maestro Unlimited allows 50 models. This feature enables consistent style generation across multiple assets.
How does Leonardo AI compare to Midjourney?
Leonardo AI focuses specifically on game asset production and offers integrated editing tools (AI Canvas) and 3D texture generation, while Midjourney specializes in artistic image generation through Discord. Leonardo provides a web-based interface, multiple simultaneous generations, and unlimited relaxed generation on higher plans, making it better suited for production workflows and game development.
Does Leonardo AI have an API?
Yes, Leonardo AI offers a comprehensive API with credit-based pricing. The API supports image generation, video generation, LoRA training, and upscaling with ultra-fast inference times and high concurrency. Pricing varies by model and settings, with different credit costs per request. API plans are available at Basic, Standard, and Pro tiers.
